Friday, March 27, 2009

Microsoft’s New Advertising Campaign

As I was going through my RSS feeds in Google Reader this morning, I found this. It’s interesting. I watched the video as well. Microsoft has a new advertising campaign in which they find people shopping for new laptops, let them set a budget, follow them around with a camera crew and then apparently paying for the laptop. The “Laptop Hunter” sets his or her own budget. The video featured in the first blog entry shows a woman who set her budget at under $1000.

I wonder if I could be part of this campaign. I need a new laptop. My laptop died on me. It’ll still boot up, but there’s no telling how long until it goes down. I think it has a short in one of the USB ports. In any case, I need to figure out what I need to do to be part of this campaign. I’ll go on camera and talk about how I like Windows Vista, which is true, in exchange for a laptop and my 15 seconds of fame.

I left a comment asking what it takes to be part of the project. I wonder where they draw their participants from?

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